Ever wonder why one piece of content may become viral while the other is shunned? You need to speak to your audience and captivate them in the proper location! Mathematicians have found the secret ‘formula’ of optimizing your post title… Read more ›
Has your small business tried Adwords in the past with little or no success? Would you be willing to give it another chance? Try following this simple breakdown of the ins and outs of setting up a local Google Adwords… Read more ›
Back-to-school shoppers are increasingly turning to the internet for school supplies. According to PriceGrabber, online-only retailers rank as the 2nd most popular shopping medium back-to-schoolers will choose this year, surpassing office supply chains and department stores.
Have you been ignoring Yelp with the assumption that it’s not generating any leads? It’s time to crawl out from under your direct mail pile and realize the importance of positive reviews and the FREE business they generate. Yelp is… Read more ›
Backlinks play a crucial role in your website’s SEO ranking and are a must to drive high quality, organic traffic to your website. While most websites only offer the dreaded ‘no-follow’ links, we’ve compiled 14 sites that will easily increase… Read more ›
Ever wonder about the different selling vehicles Amazon offers for eCommerce? Here we take a look at: (1) Selling on Amazon – Amazon Fulfills (2) Selling on Amazon – You Fulfill (3) Product Ads on Amazon – Similar to Google… Read more ›
Expand your Adwords paid search presence with Google Products Ads (the small product images you see when searching Google). This 6-part guide will walk you through initial setup and configuration to bidding and targeting strategies.
Checkout out this great marketing tool called justuno. Our initial results have been stellar, so I figured I’d share. We’re seeing 13% of visitors viewing the coupon and 5% either giving a Facebook Like or providing their email address to… Read more ›
Comparison of the 3 major free CMS systems – Joomla, Drupal and WordPress – with each featuring their own strengths/weaknesses depending on your needs. Stay tuned for a second article on finding the perfect eCommerce platform.
SEOGadget published an extraordinary infographic flow-charting the strategy, tools and secrets to your site becoming an highly efficient, converting machine. The text might be hard to read, but damn the information is good.
A step-by-step breakdown of the basic features of Google Analytics. Courtney Petty analyzes each section and identifies the key functionalities to help you make sense of your website traffic.
Twitter Tools & Tips Blog offers a massive list of methods to gain more Twitter followers. Their recommendations range from simple configuration changes to consistent targeted marketing campaigns – and everything in between…
Matt Cutts from Google outlines the basic SEO strategy for designing your website structure to handle various storefronts or locations. The major takeaway is to ensure each store has it’s own page and is readily accessible with or without utilizing… Read more ›
As a last ditch effort if all of your emails are ending up in customer’s spam folders, you can manually contact all of the major email providers and request they unblock your account. This list is a great resource to… Read more ›
Smileycat.com has compiled 74 different landing pages to help spark ideas for creating incredibly appealing landing pages that will convert your traffic. Don’t forget to A/B test different versions to see which page will convert the best for your business!
The holy grail of eCommerce optimization. Quite possibly once of the GREATEST guides ever created on how to ‘win’ online. Print it out, read it, keep it handy and check out the awesome infographic to post on your wall…
By now I’m sure you’ve seen emails that contain symbols in the subject lines. You might not ♥ them, but the bottom line is they make can your email stand out (if used within reason!). I’ve seen reports of open… Read more ›